Wandering Bear asked Carnsmedia to help launch a new “cold brew coffee in a box” delivery service to a New York City audience targeting local home and offices.
Wandering Bear asked Carnsmedia to help launch a new “cold brew coffee in a box” delivery service to a New York City audience targeting local home and offices.
Carnsmedia saw a unique opportunity to capture the youthful energy of this brand on social media with original posts, hashtags, and photography that reflected the exciting journey these two friends and founders went through to bring their cold brew beverage to market.
Since Wandering Bear was new to the New York market, Carnsmedia photographed the iconic Wandering Bear image in popular summertime destinations in New York such as Coney Island, Washington Square Park, and Flatiron District as part of our Social Media Green package.
Carnsmedia captured custom photography and wrote copy that would resonate with office managers in specific targeted industries like creative, finance and technology, then created targeted social media ads most likely to reach professionals responsible for purchasing subscription coffee in these key industries.